Case Studies

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Strategic Assessments

  • US market opportunity assessment for a global leader in Advanced Wound Care preparing to launch a new product indicated for treatment of leg ulcers

  • UK market landscape assessment for a global leader in rTMS systems used for treatment of depression, as part of their ex-US growth plan

  • Landscape assessment of the US and EU Virtual Reality Surgery Simulation training markets for a leading Medical Device Company considering a strategic partnership in the space

  • Competitive intelligence deep-dive regarding a new product launch in the EU Women’s Health Menopausal treatments market for a multinational pharma company

  • Growth strategy development and new services market testing for the EU franchise of a global e-health services provider


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Business Intelligence & Analytics

 
  • New pain-related product EU sales forecasting and go-to-market scenario evaluation for a multinational pharma company

  • Target customer mapping, segmentation, and sales territory design for the UK launch of a Women’s Health Menopause treatment for a multinational pharma company

  • Development of a profit-maximising pricing model for a multinational pharma company launching a non-reimbursed drug in the EU


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Business Development/

M&A support

 
  • In-depth due diligence for a multinational pharma company interested in acquiring a novel anti-infective platform technology with applications in ulcer healing, pulmonary infections, and hospital infection control

  • Supporting a multinational pharma company looking to sell rights to a non-core oncology drug, through development of well-structured and appealing pitch deck materials targeted at potential investors

  • Market trends and data gathering for a start-up e-commerce company focusing on the self-pay women’s health neutraceuticals market, developing its evidence-base ahead of a seed investment funding round